💡 Uncover more ways to rank higher on the SERP with our free guide to getting on the first page of Google. This SEO Anomaly behavior is consistent with how ranks work in most competitive scenarios, where ties are allowed. However, if you need unique ranks (no ties), you might need to get creative. Additionally, outside of navigation, you want to ensure that you use descriptive image file names and link text.
Optimize your images
Journal ranking can be viewed for the top 100 publications in 9 different languages, or by broad subject research areas and numerous subcategories. Scholar Metrics uses those articles published between 2009 and 2013 and citation from all articles indexed in Google Scholar. You will need powerful SEO tools like Semrush or Ahrefs to perform these link-building strategies. Not all websites will openly disclose if they accept guest posts, so you may find it useful to conduct cold outreach to other high-authority sites in your niche. The first tactic you should use in your link-building campaign is guest posting.
Seek Feedback for Improvement
The trick here is to make sure that you have top-notch, non-promotional content on your own website—content that people can’t get anywhere else. You can get on top of the Google SERP and, in this article, we’re going to go over 5 strategies you can use to help you do it. Once you’ve determined the low value pages on your site, you should see if the content should be deleted or redirected.
Your keyword strategy is at the heart of ranking well on the Google SERP. Ranking well doesn’t mean very much if you’re ranking for the wrong keywords. If you really want to get smart about things, you can also link to guest posts you’ve had published in your newer guest posts.
For a more comprehensive view of SEO performance, connect your Google Search Console and Google Analytics accounts to Semrush’s Organic Traffic Insights tool. Improving your sitewide SEO can help multiple pages rank on Google’s first page. It takes all of your pages into consideration when ranking your site. Compare your backlinks with competitor pages using the “Add competitor” feature.
This will help improve the visibility of your site on search engine result pages (SERPs) and increase the chances of a Google first page rank. Once you have identified your target keywords for your website, what’s next in terms of how to rank higher on Google? Well, it’s essential to optimize your meta tags, headers, and URLs with these targeted keywords.
- Make sure to cover all aspects of the topic and offer valuable insights that address the user’s query directly.
- Google’s algorithm has become adept at spotting “keyword stuffing” and penalizes pages that use keywords excessively, in ways that interfere with the reading experience.
- After creating and optimizing your content, you’ll want to measure results.
- Quality content also builds credibility and trust as well as increases the likelihood of earning backlinks and social shares to rank your blog on Google.
🎯 Action Checklist For Step 2
Michael DeVault is a career journalist with more than 20 years in media and marketing. He has an extensive background in franchise marketing, having worked with some of the biggest names in franchising, including iconic names like SONIC, Captain D’s, and Fantastic Sam’s. Top SERPs for “Chicago mobile dog grooming” in an incognito Google search. In many cases, Google factors the searcher’s location into SERPs.
One of its most useful but often overlooked features is the ability to add ranking questions. These questions allow respondents to prioritize or order options based on their preferences, providing richer insights compared to standard multiple-choice or short-answer questions. Meanwhile, remember to make sure you’re doing everything in accordance with Google’s guidelines. It is probably accurate to say that Google is always playing a “catch me if you can” type of game with website owners. Because appearing higher in Google can potentially bring in millions of revenue, it is in webmasters’ interest to try and get an advantage. Keyword integration primarily happens on your website, so make sure your site is built for SEO.
To date, we’ve yet to get a single conversion from that blog post. With Search Console, you can see an overview of your total performance while analyzing keywords and pages individually. Gaining high-quality links is challenging, but you can take plenty of effective approaches. Backlinks from high-quality and authoritative sites are more valuable than small, unpopular ones. Backlinks essentially serve as a mark of approval from one website to another.
This way, when it comes time to promote an asset, you have a list of all possible tactics. Unfortunately, crafting a strong internal link strategy is only half of the battle. Google seeks to provide users with the best answers to their queries. This is important to keep in mind from the start of your content creation process. I’d highly suggest exporting all of this valuable keyword data and keeping it on file for future reference.